Website Heaven

3 Ways To Get Visitors To Your Website

Having a website is a wonderful thing. You can add content to it, you can sell things from it, you can advertise on it and you can do all sorts of other things with a website. You can even just sit and admire it confident in the knowledge that your business is now online.

But whilst your business might be online your website is entirely useless unless it is attracting visitors. Without visitors your website is like the proverbial tree in the forest. Nobody knows it’s there.

The purpose of a website is to attract people who wish to see, or to read or to buy what your website offers. In other words you need people to visit the website who are interested.

There’s lots of different ways of achieving this, and here is 3 of them.

Advertise online

Of course whilst a business can advertise in the local newspaper the same business can also advertise on the Internet. There is absolutely no reason why you are prohibited from paying for advertising.

In fact paid advertising is how Google makes the billions of dollars that it makes. Virtually every web search done on Google shows a series of paid advertisements down the right-hand side of the page, and if you click on one of those advertisements you will be taken to the website of the company that is advertising. Continue Reading →

The Internet, The World’s Biggest Marketplace

The Internet is an extraordinary invention. It’s the most extraordinary communication tool ever invented in the history of the human race and it allows people from every corner of the world to connect with other people in any other corner of the world, or at least to do so if they have an Internet connection.

In the space of a few decades we have created an unsurpassed tool for fast and easy worldwide communication. Billions of people access the Internet and the number of websites online is growing exponentially.

However as well as being the most extraordinary communication tool in the history of humankind the Internet is also the most extraordinary marketplace in the world. Because of course where there are people there are customers, and where there are billions of people there are also billions of customers.

And the advantage of this for any business is reasonably obvious. Any business can access a massive number of customers for a relatively low cost. In fact the cost of doing business on the Internet is just a tiny fraction of the cost of doing business elsewhere. Continue Reading →

Can You Create A Website For Free?

These days, it seems, everybody wants to have their own website. Whether it’s your average 14 year old who wants a website to post a few videos of themselves doing silly things, or a family who wants to have their own family website or business that wants to promote their business on the Internet and sell their own products, everybody wants to have a website.

Not that there’s anything wrong with that.

A website is a wonderful thing. It’s a way to communicate with the world. It’s a way to contact billions of people (if it’s a very popular website) and it’s a way to get business. A successful business website can do wonders for the bottom line of a small company if they market a product which is available to be sold worldwide.

However it’s not necessarily the easiest thing to produce a website if you don’t know anything about it. There are certain technicalities involved in producing a website and whilst it is perfectly possible for a beginner to produce their own website from scratch it’s certainly not something that will be quick or easy.

Of course it’s perfectly possible to simply consult a professional who will build a website for you. However the reality for most people is that this is relatively expensive, and unless you have sufficient funds available to pay for this then it may be a little unaffordable. Continue Reading →